About Us

BASF operates manufacturing, research and development and office locations strategically placed in the heart of the Motor City Located in the Detroit Michigan metro area.
Recognized as an important and environmentally concious partner in the industry, BASF makes a wide range of products that appear in hundreds of automotive applicaitons.
From the chassis, engine, interiors and exteriors, BASF helps make the vehicle shine. As the automotive industry’s standards for suppiers continuously rise, BASF regularly brings innovative, value-added solutions that enable our customers to meet requirements for performance, cost efficiency, quality and safety.
Automotive Applications
EXTERIOR:
• Automotive OEM, refinish and component coatings
• Electrocoats, Primers, Basecoats and Clearcoats
• Waterborne and solventborne technologies
• Powder coatings
• Coil coatings
• Glaurit®, R-M®, Limco® and Extreme Colors® refinish brands
• Cathoguard® electrogoat brand
• School bus coatings
• Bumper cores
• Fenders
• Door handles
• Mirror housings
• Grills
• Cowl vent grills
• Trim
• Fascia
• Headlamp Reflectors
• Windshield wiper components
• Roof panels
• Convertible roof covers
• Luggage racks
• Wheel laminates and covers
• Running boards
CHASSIS & UNDER THE HOOD:
• Gear lever components
• Hubs
• Clips
• Fuel tanks
• Fuel system components
• Gas caps
• Suspension components
• Jounce bumpers
• Noise vibration components
• Energy absorbing bolsters
• Electrical housing
• Transmission spindles
• Water pump impellers
• Automotive fuses
• Fans and shrouds
• Air intake manifolds
• Valve covers
• Air filters
• Air cleaner gaskets
• Air conditioner and heating system components
• Brake components
• Brake fluids
• Clutch Parts
• Engine coolants
• Fuel additives
• Carburetor floats
• Instrument cluster housings
• Radiator covers
• Transmission covers
• Engin covers
INTERIOR:
• Headliners
• Seat belts
• Speaker grills
• Brackets/pedals
• Air bag housing
• Energy absorbing side door panels
• Molded seating foam
• Lumbar adjusters
• Leather
• Steering wheels
• Dashboards
• Dash insulators
• Armrests and headrests
• Center console
• Carpet
• Light covers
• Interior trim parts
• Glove compartments
• Beverage holders
• Sun visors
• Knee bolsters




